다음 중 글 전체의 흐름과 무관한 것은?Perhaps the most … | [7급 지방직 영어] 16년 1회차 기출문제 상세 페이지
1[7급 지방직 영어] 16년 1회차
다음 중 글 전체의 흐름과 무관한 것은?Perhaps the most damaging criticism of advertising is
that it is generally deceptive. In everyday language, we
think of deception as lying. Do ads lie? The answer
is no in the sense that lying is presenting a blatant
falsehood. ① Advertisers know that if they present a
claim they cannot support with evidence, they can be
fined, so they avoid making explicit claims that can be
checked for truth. ② Also, major advertisers know that
their products differ from their competitors' products
in very minor ways, so there is no point in making
claims that their product is clearly superior in some
way. ③ Instead, advertisers are fond of using what is
called "puffery," which is the making of implicit claims
that cannot be tested for truth. ④ We can change our
attractiveness, relationships, and degree of happiness by
using certain products. For example, advertisers will
claim that their product is the best in their class without
specifying what that class is.
1
Advertisers know that if they present a claim they cannot support with evidence, they can be fined, so they avoid making explicit claims that can be checked for truth.
2
Also, major advertisers know that their products differ from their competitors' products in very minor ways, so there is no point in making claims that their product is clearly superior in some way.
3
Instead, advertisers are fond of using what is called "puffery," which is the making of implicit claims that cannot be tested for truth.
4
We can change our attractiveness, relationships, and degree of happiness by using certain products.
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